Tips for How to Send the Perfect Corporate Gift
There are only a few more weeks until the holidays, so it's time to start
planning what gift to give to your most important clients, co-workers and
business partners. You're tasked with finding a unique, but recognizable,
professional, but not too stuffy, inexpensive, but not too cheap, gift to send
out to your annual list of recipients. Oh, and did we mention it needs to be
different from what you sent last year?
To help make things easier, below are a handful of tips to help you find a
gift that will make a lasting impression this holiday season. Follow these
simple tips and you'll be sure to wow recipients and be the talk of the water
cooler.
1. Be Original – Nobody wants to be the umpteenth person to
send a tin of broken chocolate chip cookies or oversized popcorn (which we all
know goes stale after a day of people snacking on it and forgetting to put the
lid back on properly). An original and tasty treat will send employees flocking
to the break room for a taste.
2. Show Professionalism – Corporate gift-giving is not the
time to get crafty. Save the quirky and home-made gifts for the white elephant
gift exchange. A properly packaged and professional-looking gift says "I am a
grown-up and I wanted to send you something GREAT this year to say 'thank you'
for working with me."
3. Mix It Up – If you're sending a gift to an entire office
or department, be sure to offer something to please everyone. Send a variety of
options so that everyone will have something to enjoy.
4. Avoid Perishable Goods – You know that box of pastries
that arrived at 4 p.m. on Friday that nobody saw until Monday morning? They're
old now and nobody wants them. If you send food, make sure it has a reasonable
shelf life and won't go bad in a day. If you're not certain, ask if the item you
want to purchase will be good for several days or comes in individually-packaged
servings.
5. Have Enough to Go Around – Think about how many people
will be receiving your gift. If you're just buying for one person (like your
boss), don't get an XXL fruit basket packed with enough bananas to feed 20
people. The same goes for larger groups. If it's an office of 50 people, don't
send a dozen monogrammed mouse pads, as some people will not get one and feel
left out. Not sure how many to buy for? Call the receptionist. These often
undervalued employees are the key to knowing what will please everyone.
6. Get in Early – This one is important. Send your gift to
arrive the first or second week of December. Why? Because everyone else will
send theirs to arrive the third week and they will pile up at the office and be
overlooked. Whatever you do, don't send it the last full week of December. No
one will be in the office that week. But you know that… you already requested
off for that week.
7. Send a Note – You don't want your nice gesture to be a
secret one at the holidays. Order a gift with a personalized note and get an
estimated delivery date. Early on the day it's set to arrive, let the recipient
know you're "sending a little something to say Happy Holidays." That will cause
people to keep an eye out and may even inspire a "Treats in the kitchen from our
favorite vendor!" email that can lead to new biz next year.
Source: Sweet Secrets Chocolate™
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